MY CUSTOM PLAYBOOK

Build My Sales Playbook

Customize every section for your business. Your progress is saved on this browser and device. Export a copy if you want to keep it or use it elsewhere.

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CUSTOMIZED EDITION

The Custom Exxelerate Sales Playbook

Industry: — • Built with the Exxelerate Sales Method by Exxel Digital

1. Business Profile

2. Contact & Response Policies

3. Offer & Fit

4. Follow-Up Process

5. Dialing Policy

Pending Approval — Draft

Saving a policy here does not activate calling workflows. It remains a draft until your organization separately confirms and approves it.

6. Discovery Questions

OPEN — Set purpose & permission

MAP — Current state & desired outcome

DIAGNOSE — Specific gaps & priorities

EXPAND — Related needs (with permission)

MATCH — Connect option to confirmed need

ADVANCE — Agree next step

7. Team Responsibilities

8. Success Metrics

Lead response
Connection
Discovery completion
Appointment show rate
Qualified-to-won
On-time follow-up
No-next-step rate
Opt-out & complaint signals

Define targets for each metric in the Sales Tools → KPI Calculators section. Use exact operational definitions from the playbook—do not fabricate data.

9. Sales Pipeline Stages

NEW

Fresh lead created; 60s timer running

ATTEMPTED

First outreach initiated via call/SMS/email

CONNECTED

Live two-way conversation established

DISCOVERY

6-move conversation in progress

NEXT STEP BOOKED

Formal next step locked with date/time

PROPOSAL / OFFER

Proposal submitted to client

WON

Agreement signed & confirmed

NURTURE

Day 30+ long-term reactivation

LOST / CLOSED

Closed file or explicit opt-out

Your progress is saved on this browser and device. Export a copy if you want to keep it or use it elsewhere. This is not cloud synchronization or shared team progress.